The first thing I would do is ask why? I am no fan of Hooters, but I fail to see the strategy they see. Your going to have to do so much marketing to get any new traction and you run the very real risk of conservatives calling Hooters woke and losing a lot of your existing clientele.
If I was in charge of making the company “family-friendly” the first thing I’d do is change the name.
The first thing I would do is ask why? I am no fan of Hooters, but I fail to see the strategy they see. Your going to have to do so much marketing to get any new traction and you run the very real risk of conservatives calling Hooters woke and losing a lot of your existing clientele.